Tuesday, June 14, 2011

Mass Effect 3, Forza 4 Kinect support are evidence of shifting strategy

Microsoft's Kinect launched with the company telling gamers that their body was now the controller, and the first line-up of games relied on motion control exclusively for their game mechanics. This wasn't the launch of a new peripheral—it was Microsoft treating their new-fangled camera as an entirely new platform. The marketing message was clear: you did not need to hold anything to play.

This year's E3 saw Microsoft softening on that stance, and now a variety of games aimed at the core audience are treating the Kinect as a peripheral, an add-on that will bring extra value to a number of core games. With the hardware a hit, expanding the audience to hardcore gamers could go a long way to keep sales strong.

Read the rest of this article...

Read the comments on this post


Source: http://feeds.arstechnica.com/~r/arstechnica/index/~3/9A5J5m5w-2c/mass-effect-3-forza-4-kinect-support-evidence-of-shifting-strategy.ars

apple daily news oriental daily ming pao daily apple daily english

No comments:

Post a Comment