Monday, May 2, 2011

Engagement Wars: To Pull Users Back, Apps Push Notifications

With recent mobile app store changes forcing developers to emphasize more engagement in their apps, it's highlighting the importance of push notifications, which can be key tools in retaining users and keeping them involved in an app.

Source: http://feedproxy.google.com/~r/OmMalik/~3/AtHzXiQLhb0/

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